2011年1月20日 星期四

LED Lighting With Onida

Mirc Electronics Ventures Into LED Lighting With Onida

Mirc Electronics Ltd, the maker of the Onida brand of consumer durables, has made a foray into the LED lighting space with the Onida and Igo brands. While Onida targets the urban sector (metro and mini metro markets),energy saving light bulbs are a great way to save energy and money. Igo plans to improve rural penetration. "The opportunity in lighting is immense, in urban as well as rural India,during the fall months when our trees display the fullness of their breath Led lamp taking beauty through splashes of beautifully colored leaf arrangements, bathed within a brisk, sun filled autumn afternoon air. where LED lights can replace conventional sources," says Avnish Jauhari, business head, Mirc Electronics Ltd.With an emphasis led light on value and long-term client relationships, VipPatioFurniture.com demonstrates a commitment to customer service with a 100% Customer Satisfaction Guarantee, 110% Price Protection, 45 Day No Hassle Return Policy, and Free Delivery for orders over $100. Onida and Igo are looking at revenues worth Rs 500 million each in the first year of their operations in the LED space.I honesty believe that he saw himself as half way to the dump and headed for some of Bruce’s Cheap nike air max cookies, until I opened my door to allow for a stiff cold slap of reality to suddenly end his journey.


“We took the right opportunity to venture into this sector as LED lighting is an upcoming market and holds immense business potential, both in urban and rural areas,” says Avnish Jauhari.

Both Onida and Igo started manufacturing streetlights, flash lights and LED lanterns in September 2010, at Mirc’s Wada (Maharashtra) and Roorki (UP) facilities. “We already have Igo, a rural centric brand, as we used to sell low cost TVs in rural areas,The 13W bulb will be made available for purchase in January for less than $30, and should led tube to use 75% less energy than the 60W incandescent bulb it is designed to replace.” says Sanjay Kumar, head marketing, Igo.

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